This seminar focuses on advertising, marketing, activation, and product placement considerations for non-beer beverages. Listen to learn about the recent regulatory guidance regarding cross-over products, slotting fees, and other hot topics in the regulatory landscape for industry members in the beyond beer space.

Related Resource

• Beyond Beer: Licensing, Regulatory & Compliance Considerations when Creating Non-Beer Products: This CBC 2023 seminar recording focuses on the regulatory and compliance requirements to get your new beyond beer creations into the hands of consumers.